Web Content Strategist- Contractor

We are seeking a talented and detail-oriented Web Content Strategist Contractor to join our dynamic team. This role is crucial in optimizing our web content to enhance user experiences, boost conversion rates, and maintain a powerful and consistent brand narrative on renesas.com. You will be instrumental in maintaining document and content information architecture and taxonomy, ensuring our digital presence remains organized and effective. Your excellent interpersonal skills will be key as you engage with stakeholders across Renesas, including product lines, SEO specialists, UX designers, CMS authors, program managers, and developers.

Responsibilities

• Ensure web content adheres to brand and taxonomy guidelines, contributing to a consistent and recognizable brand image
• Develop and maintain a style guide for writing for the web best practices to set voice and tone standards
• Establish and implement content lifecycle management and governance practices for maintaining content lifecycles and taxonomy
• Define and apply content governance best practices to review key web pages before publishing
• Participate in project kick-off meetings to guide page strategy with innovative and creative web content approaches
• Represent web content strategy in major project milestone meetings, offering a global perspective
• Conduct competitive research to identify and apply best practices and content strategies from similar organizations
• Work closely with campaign managers and product line experts to develop and refine content roadmap strategies
• Conduct regular feedback sessions with internal stakeholders to gather insights and continuously enhance content management best practices, fostering a culture of ongoing improvement and collaboration
• Take ownership of all UX copy, ensuring it aligns with the brand voice and enhances the overall user experience across digital platforms
• Implement content updates and website changes based on strategic objectives and research findings
• Collaborate with the UX team to align strategies and stay updated with usability research

• 5+ years of experience with web usability, information architecture, and writing for the web
• Exceptional writer and storyteller, understanding what needs to be communicated and to which audience
• Proficiency with web analytics tools (such as Google Analytics, Adobe Analytics)
• Strong understanding of web best practices, including SEO, UX, and information architecture
• Strong knowledge of web content management systems (CMS) and related tools, preferably Drupal
• Passion for working in the web content-related field and experience in the semiconductor industry would be an asset.
• Excellent communication skills, including writing, presentation, and interpersonal skills, with the ability to effectively engage and influence internal and external stakeholders
• Ability to multitask in a dynamic and fast-paced environment with a focus on adaptability and staying abreast of industry trends
• Strong project management skills, with the ability to manage multiple projects and deadlines simultaneously
• Self-motivated, proactive, and able to work independently and collaboratively in a team environment.
• Can work autonomously to identify, investigate, and solve problems and blockers as they arise
• Demonstrated proficiency in Excel, with advanced skills in using pivot tables to analyze data and support strategic content decisions.
• Flexibility to work in different time zones as needed.
• Bachelor of Arts degree in Communications, Marketing, English, Journalism, or a related field

Project timeline

• Available to start immediately
• 40 hours a week
• 6-month contract with the possibility to extend

Renesas is an embedded semiconductor solution provider driven by its Purpose ‘To Make Our Lives Easier.’ As the industry’s leading expert in embedded processing with unmatched quality and system-level know-how, we have evolved to provide scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries based on the broadest product portfolio, including High Performance Computing, Embedded Processing, Analog & Connectivity, and Power.
 
With a diverse team of over 21,000 professionals in more than 30 countries, we continue to expand our boundaries to offer enhanced user experiences through digitalization and usher into a new era of innovation. We design and develop sustainable, power-efficient solutions today that help people and communities thrive tomorrow, ‘To Make Our Lives Easier.’     
 
At Renesas, you can: 

• Launch and advance your career in technical and business roles across four Product Groups and various corporate functions. You will have the opportunities to explore our hardware and software capabilities and try new things.  

• Make a real impact by developing innovative products and solutions to meet our global customers' evolving needs and help make people’s lives easier, safe and secure. 

• Maximize your performance and wellbeing in our flexible and inclusive work environment. Our people-first culture and global support system, including the remote work option and Employee Resource Groups, will help you excel from the first day.    

Are you ready to own your success and make your mark?  

Join Renesas. Let’s Shape the Future together.  

Renesas Electronics is an equal opportunity and affirmative action employer, committed to supporting diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by law. For more information, please read our Diversity & Inclusion Statement.

Renesas Electronics is an equal opportunity and affirmative action employer, committed to celebrating diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by federal, state or local law.